You asked us to extend the analysis we did for OkDork posts from 2014 and here it is! Neville Medhora from KopywritingKourse gave us the data from six popular marketing blogs with more than 100,000 followers.
- OkDork blog by Noah Kagan,
- Backlinko blog by Brian Dean,
- ConversionXL blog by Peep Laja (no post date and no number of comments),
- IWillTeachYouToBeRich blog by Ramit Sethi (no number of comments),
- Quicksprout blog by Neil Patel,
- SocialTriggers blog by Derek Halpern.
The data contained basic information about post url, date posted, social share counts, headline, length of headline. We ran textual analytics on the post content and the headlines and added many additional metrics like post neutrality, headline neutrality, frequencies of most common words, weekday when posted, number of external links per post, etc. – 52 metrics in total….
Analyzing scraped data from 6 giant blogs with confirmed 100,000+ subscribers
