image credit: Alexey Boldin | Shutterstock
In marketing circles, the debate I hear most often is over the existence of email marketing’s pulse: Is it dead or alive?
To me, the answer is obvious. Email is definitely NOT dead, nor will it be anytime soon. But before I elaborate, let me this drop one telling statistic: More than 200 million emails are sent out every minute of the day. It’s a number that proves email is still a heavily used communication platform for consumers, brands and enterprise marketers. alike…
Alive and Kicking: Why Email Marketing Is Still a Huge Tool for Business
