Many authors have particular writing rituals. George Orwell wrote in a secondhand bookshop. Ernest Hemingway wrote while standing. Charles Dickens needed his desk just-so to pen his masterpieces. While the methods may vary, the goal is the same—to find and channel inspiration.
When we were redesigning the blogging experience on LinkedIn, we looked to these authors for ourown inspiration. We asked ourselves: how do writers want to write?
Our new experience – clean, elegant and intuitive – was created with you in mind. Whatever your style, your subject, your background, we’ve made it easier than ever to share insights and ideas with the world in a blog post.
Want to give writing on LinkedIn a try? Here’s how to make the most of our redesign:
Pick a vibrant visual
Add a cover photo to make your post stand out. We’ve made it simple to include a big, bold visual that sets the tone for your words. Readers are 14 times more likely to click on blogs that include a compelling image. Cut visual clutter and pick one that has one strong, central focal point. Go for crisp colors or dramatic black and white – and make sure the image ties in with the themes in your blog.