In their quest for the most useful search result, Google’s algorithm has placed increasing weight on social media signals including citations, likes, comments, and shares. Brands that have hesitated to enter the social media fracas have paid a price in terms of organic search rankings. Conversely, brands who embraced social early have benefitted from the additional boost in visibility. The integration of social media tactics into search engine optimization (SEO) efforts can maximize the impact of those efforts on brand visibility, credibility, and sales. The following seven steps will ensure an optimal organic search engine presence.
- Post author:CopyRanger
- Post published:October 17, 2014
- Post category:SEO / Social Media
- Post comments:0 Comments
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Rick Duris is CopyRanger.