Since social media positions are a relatively new career path, and in fact a relatively new online platform, many people just don’t understand it at all, especially the older generations. I find myself as a social media professional constantly explaining myself to those that aren’t as well-versed in this industry, which I’m happy to educate those that are less aware, but the below statements will make any social media managers skill crawl.
I don’t really see the point of social media.
Welcome to 2014. If you still don’t see the point of social media, then you’re living in the past my friend. Google some case studies on how social media has made an impact on businesses, the community, the world, and how it has completely changed the way ourselves, and consumers interact and communicate. Then tell me you don’t see the point in it. Still not convinced? Watch this video.
