“So, when is this content marketing thing supposed to kick in, exactly?”
As a marketer, you’ve likely heard about how great blogging and content marketing is for driving leads and results. So you dive right in: you work hard,brainstorming and writing article after article, hoping that it has some effect, that it’ll move some needle somewhere.
Content marketing can be hard. It takes time and you might make a lot of mistakes along the way.
The good news: You get to learn from those mistakes and improve your content and your strategies.
One of the key lessons I learned early on was the benefit of using frameworks and various tools to guide your content marketing strategy. I’d love to share my experience and strategies with you to give you a leg up in the content marketing game.
P.S. Here’s a great article on the best blogging tools out there. I use most of these DAILY: