This is a guest contribution from Zoe Uwem.
Blogging can be an effective lead generation strategy, if done correctly.
The majority of companies that hope to use content marketing to grow their businesses all understand that blogging is one of the most effective ways to go about it.
Big corporations, start-ups and even smaller companies are buying into it. Internet marketers, freelancers and agencies all use blogging as a means of generating qualified leads for their businesses…