Nowadays there are plenty of sources which can give you various pieces of advice about how to make your business sky-rocket. And there is no doubt that one of them will be devoted to the question of increasing Average Order Value (AOV). In fact, this issue itself hides a number of secrets and levers, the use of which can affect your revenue greatly, and I’m happy to share their key principles with you.
#1. Fill your customers’ shoes – use personalization
Isn’t it great to get something made namely for you? Imagine that all around you corresponds to your taste. Impossible? But not in our case! Online-marketing is one of those spheres which allow taking into consideration plenty of factors which are closely connected with the customers’ interests. Consequently, it results in a positive and friendly attitude of your clients towards your business. Though it may seem not so important, but in fact, it does influence the AOV greatly…
