10 Turn-Key Headline Formulas That Will Transform Your Writing

When you begin writing, crafting your headline first is critical. When you come up with a good headline, you automatically gain clarity and the rest of your copy flows out more easily.

Here is a list of 10 common, tried and true, headline formulas that work.

Have fun plugging in your own content into these time-tested headline formulas.

1. Who Else Wants [Desired Result]?

“Who Else Wants…” implies an pre-existing consensus desire.

This headline is force-feeding social proof into the readers mind. According to Robert Cialdini author of Influence: The Psychology of Persuasion, social proof is the strongest influencer of human behavior over all else.

This headline immediately hacks into it by implying others have taken advantage of what you’re offering.

Examples:

  • Who Else Wants to Lose 10lbs?
  • Who Else Wants to Increase they’re Salary by 50% in 50 Days?
  • Who Else Wants More Energy with Less Effort?

10 Turn-Key Headline Formulas That Will Transform Your Writing

CopyRanger

Rick Duris is CopyRanger.

Leave a Reply