You’re generating traffic and converting leads, but is it enough?
While landing pages are easily the most important pages on your website (it’s where you convey value, earn trust, and convert visitors into leads), marketers often struggle to understand their performance.
And with no clear picture of whether or not you’re on the right track, it’s easy to feel stuck. So to help unstick you, we’ve decided to shed some light upon the situation and address the all-too-common question – “what is a good landing page conversion rate?”
