The Secret Economics That Rule Social Media Marketing

Ever wonder why companies jump in to advertise on new social media platforms before it has been established that they are going to be viable? Do you worry (or hope) that TV advertising will be completely replaced by social media marketing?

A recent article in The Economist explores a few of these questions.

So why are people trying to use Periscope to advertise, often without a good understanding of the audience on Periscope?…

The Secret Economics That Rule Social Media Marketing

CopyRanger

Rick Duris is CopyRanger.

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