In the fall of 2014 we pursued some minor site updates for our North Carolina Sweet Potato client in an effort to help enhance their visibility in Google. With Thanksgiving approaching we knew we wanted traffic to our Sweet Potato content from users who searched for sweet potato-related content throughout the month of November. To achieve this goal and get more raw traffic to our client’s website, we went through our standard SEO process that included:
How basic on-site optimization can lead to big SEO rewards
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